Too many apps?
1/3rd of Smart Phone users are overwhelmed by the number of available applications (or apps) for their phones.
This statistic was displayed at one of today’s CES press briefings. Actually, that number amazes me.
It seems too low.
I suspect this is because only 1/3rd of Smart Phone users have actually even looked at their application store to try and find a particular app.
When I search for a particular app, I am barraged with a choice of options. Who knows which is best? Sometimes I just give up. There is simply too much crap to sort through.
The signal to noise ratio is simply too low.